For those of you that don’t know the Design Indaba is an event that happens once a year in Cape Town that gives designers of all kind a platform in which to showcase their work. We who are in this industry are of course encouraged to go, and as a fellow designer, I make sure I go every year to check out the local talent and eat up some inspiration while I’m at it.
However this year I got to go to the prestigious Design Indaba Conference courtesy of my amazing agency Lowe and Partners. I felt so posh sitting amongst the most influential people in design, like seagulls surrounded by feeding tourists, you can only imagine what I was feeling. There were a whole range of speakers from different parts of the world talking about their contributions in design and how they have done so in a positive way. I always maintain that the best people are the one’s using their talents for good. To quote the first Spiderman movie, “With great power, comes great responsibility”
Amongst my favourite speakers were Michael Bierut, Emily Oberman, and Yoni Bloch, who creates interactive music videos!!! I was literally tripping balls watching that ish! I still can’t believe how kwaai that was.
Below is just some of the work that these speakers do. I know non artsy people won’t find this incredible but just look at it anyway man. Some of these things are actually very cool
Some of Michael Bierut’s work includes the subway signage in New York City as well as the branding for Saks 5th Avenue.
Emily Oberman’s is the graphic designer on set of the well known Saturday Night Live show. That must really be the best job ever based on the work she does which is effing amazing!
And then there’s this guy’s work. Yoni Bloch. The guy that does the insane interactive music videos. I’m not going to lie, this is probably the coolest thing I have seen in a long time. Go check out some of the videos he does at interlude.fm
And then there was the Design Indaba Expo which I attended on Friday as well. Some pretty beautiful stuff this year. There’s literally too many cool exhibitions to mention, all amazing in their own right. I really felt super proud walking through the exhibitions and seeing how amazing our local designers are. We have so much talent, there really isn’t a year that goes by where I don’t feel inspired after attending the Indaba. Well done to all those who exhibited. You guys blew my mind.
They also had a very cool chill area called the Design “Indabar” which was situated outside of the CTICC. There were food trucks and bar areas to get some stuff from and then they’d also have local performers taking to the stage at different times.
So all in all, a great experience being able to witness the Design Indaba in its full capacity and the fact that I got free everything didn’t hurt as well. Yes, I’m not ashamed to admit how much I like free stuff. I left this experience feeling, not just inspired, but highly motivated and educated as well. Knowledge is power and I can’t wait to put what I’ve learnt into my work going forward. Watch this space.